What is a vector file?

Why We Need Vector Files

For high-quality printing or embroidery, we need crystal-clear artwork. Only vector files allow logos to be reproduced in any size without any loss of quality.

What is a vector file?

A vector file is not made up of individual pixels, but of mathematical lines and shapes. This ensures that the logo always remains sharp and crisp.
Common file formats: .ai, .eps, .svg, .pdf (depending on the content)

What is not a vector file?

Images in .jpg, .png, .gif, .bmp, or .tif format are raster graphics. They look good on screen, but become blurry when enlarged and are unsuitable for printing or embroidery.

How can you tell if a file is (or isn't) a vector file?

• Vector file: The logo remains sharp when zoomed in; no "jaggies" are visible.

• Pixel file: When zooming in, the image becomes blurry or pixelated.

• The file extension often gives it away (e.g., .ai = vector, .jpg = not vector).

Example of a blurry logo after zooming (not a vector file)